Brand & Press KitThe RustLite brand kit
Everything you need to feature, promote or partner with RustLite — logos, the animated radar mark, profile photos, social banners and ready-made ad creatives. Free to use for press, content and affiliates. Each asset downloads as crisp vector SVG and exact-size PNG.
Logos & marks
The primary lockup, stacked and wordmark variants, and the standalone radar-R mark in colour, mono and on a rust disc. SVG is the source of truth — use it whenever the destination accepts vector.
Primary lockup
Horizontal · 1040×280Stacked lockup
Vertical · 560×600Wordmark
Type only · 760×200Radar mark
Full colour · 512×512Mark · rust disc
App icon · 512×512Mark · white
Monochrome · 512×512Mark · black
Monochrome · 512×512Profile photos
Square avatars sized for Discord, X, YouTube, Steam groups and Twitch. Each exports at 1024², plus 400² and 800² for platforms that downscale poorly.
Radar avatar
Dark · 1024×1024Rust disc avatar
Rust · 1024×1024Mark avatar
Minimal · 1024×1024Advertisements
Display-ad creatives in the standard IAB sizes plus a 1080² square for Instagram/feed posts. Drop-in ready with a rustlite.com call-to-action.
Leaderboard
728×90Medium rectangle
300×250Billboard
970×250Square / feed post
1080×1080Brand colours
The rust accent and radar teal carry the brand; the inks set the dark UI. Click any swatch to copy its hex.
Typography
Inter carries the wordmark and UI; JetBrains Mono sets technical labels and the tagline. Both are free and on Google Fonts.
Usage guidelines
Keep the mark recognisable. A few rules keep RustLite consistent wherever it appears.
Do
- Use the radar mark or full lockup on a dark or rust background for best contrast.
- Keep clear space around the mark equal to the height of the R on all sides.
- Prefer the SVG whenever the destination supports vector — it stays sharp at any size.
- Pair the rust accent (#d8632e) with the radar teal (#2dd4bf) as the secondary.
Don't
- Don't recolour the mark, swap the gradient, or apply drop shadows / outlines.
- Don't stretch, rotate, or squash the logo — scale it proportionally only.
- Don't place the dark mark on a busy photo without the contained avatar version.
- Don't recreate the wordmark in another typeface — use the supplied files.
Questions, a co-marketing idea, or need a custom asset? Reach out at hello@rustlite.com. The RustLite name, mark and wordmark are property of RustLite — these assets may be used to reference, review or promote RustLite, but not to imply official endorsement or as your own brand.